It is not always necessary to step completely outside the box to create effective marketing. Sometimes, it is more powerful to teeter on the edge, where you find yourself in a precarious state of being that is simultaneously stable and volatile.

That is the concept behind thunder::tech’s square-outside-a-square mark. The larger, transparent box is our foundation: solid-footing based on clear reasoning and a sound approach, while the smaller attention grabbing orange box is ready to explode from the base in a pyrotechnical display of ideas.

As for thunder-colon-colon-tech: “What do your four squares stand for?”
Our main philosophical pillars of marketing —  :: advise :: brand :: communicate :: interact

These pillars reinforce our integrated marketing approach.