Episode 96- Super Bowl 53 Ads: Who Scored and Who Fumbled

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  • 2/4/2019
    Join us for a recap of all the commercials from Super Bowl 53! We will dissect them from a marketing standpoint and give you our thoughts on who scored a touchdown and who fumbled it this year. On this episode, joining Creative Director and host Craig Israel is J.P. Krainz, Account Services Manager and Media Strategist and Buying Lead and Danyelle Kupfer, Social Media Specialist to break down each commercial play by play and give feedback on how brands did with ads this year. 

    What You’ll Learn in This Episode

    • What we (as marketers) liked and disliked about the commercials
    • How much it cost to advertise this year 
    • Our favorites and least favorite
    • Which brands really stood out
    • Who came out of nowhere

    Episode Quotables 

    “For once, i think that game was just as exciting and action-packed as the commercials that ran through the game”
    “In  2019, the average cost was between 5.1 and 5.3 million dollars for a 30-second spots.”
    “The Super Bowl has become the place for you to really get your message out. it’s one of the few places you can a mass appeal. 
    “You know at 5.1, what's a couple million dollars between friends.”

    Episode Resources

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