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  • DXP vs. CMS Explained

    You don’t have a DXP?   
     
    Man, how in the world are you going to manage your CX to improve your one-on-one UX for each customer and increase ROI? 

    DXP? CX? UX? Yeah, we’re making a point with all those acronyms. Teaser, everything in your website strategy is tied together and it can be overwhelming. Wouldn’t it be nice if more systems were really tied together though? That’s why we’re talking about DXPs more as of recently. So let’s start at the top and learn what a DXP can do, why you’d need one for a business and what to do if it’s time to transition. Let’s get started. 

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  • 4 Brainstorming Tips and Techniques You Must Try in 2019

    So it’s the million-dollar question… How do great ideas happen? Ever watch a commercial and think, “Wow, who thought of that?” Chances are that idea came from a group of people gathered around a conference room who were dedicated to the art of brainstorming on this one topic. But how does this practice result in great work and not just a list of so-so ideas? Let’s look at brainstorming and techniques to help improve your team’s marketing idea generation process. 

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  • Managing Marketers in the Travel and Tourism Industry

    Summer break has come to an end for most, and whether you got out of the city, county, state, country, (probably not the world, but maybe!), we all experience some type of travel or tourism through the season. However, have you ever thought to yourself what these travel/tourism hot spots do to properly market themselves to the people?

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  • Episode 110 - Sports Technology and how it is Shaping the Future

    Ever wonder how sports teams can get those instant replays up on social media so fast? On this episode, joining Creative Director and host Craig Israel is Madison Letizia, Director of Communications at thunder::tech and Brandon Jirousek, VP of Digital and Web Services for the Cleveland Cavaliers, to talk about the behind the scenes technology and innovative new marketing approaches. 

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