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Your go-to source for the latest marketing trends From industry news and marketing innovations to the occasional gossip column, hear what our team has to say.

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Recent Posts for: advertising

Building a Video Advertising Strategy From the Ground Up3/31/2020
Video marketing is important and a great way to engage your audience, but the concept of creating, executing and launching video can seem overwhelming. If you’re waiting for the perfect time to invest in video ads, it will never come!

Set aside a few hours, or take advantage of downtime, and you’ll see how simple getting started with video advertising can be.

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5 Things We Learned From This Year’s Super Bowl Ads2/6/2020
Here’s what we learned from this year’s between-game entertainment. And while you’re at it, don’t forget to check out this week’s thunder::cast, where three of our team members give some excellent insight on the ads most worth talking about.
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Episode 122: Super Bowl 2020: Highs, lows and the weird commercials in between 2/4/2020
On this episode, joining host Craig Israel in the studio are thunder::tech’s own Danyelle Kupfer, Social Media Specialist, and J.P. Krainz, Account Services Director. The group conducts a Super Bowl ad roundtable, each bringing three ads worth talking about. Some well-done, some in poor taste and most of them too far out there and off message to even be properly judged.

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Episode 118: Advertising Trends You Shouldn’t Overlook - Marketing Trends 1112/26/2019
Host Craig Israel is joined in the studio by Dan Lyons, Digital Marketing Team Lead at thunder::tech to talk about the latest trends and tech in advertising. From Amazon sponsored posts to weather-based ads, we dive into the new ways to give your marketing plans an edge for 2020. This is the next installment of the six-part series of podcasts connected to our Marketing Trends Vol. 11 publication.
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