Blog

Your go-to source for the latest marketing trends From industry news and marketing innovations to the occasional gossip column, hear what our team has to say.
Search Options
Blog Search
Sign up for our marketing newsletters
Recent Posts for: advertising
  • Episode 116 - Creative Digital Commerce - Marketing Trends 11

    On this episode, joining host Craig Israel in the studio is Madison Letizia, Director of Communications at thunder::tech to talk about digital commerce and how you can get a bigger piece of the online commerce game in 2020. Part one of the six-part series of podcasts connected to our Marketing Trends Vol. 11 publication

    Read The Full Post
  • Episode 115 - Advertising on Google

    On this episode, joining Creative Director and host Craig Israel is thunder::tech’s Optimization Specialist, Michael Laskowski to talk about Google ads. They dive deep into how targeting works for PPC, display ads and remarketing with the targeting of competition, key words or affinity categories. 

    Read The Full Post
  • Episode 112 - Opportunities through Changing Media Habits

    thunder::cast took a field trip for this recording! We headed out to the iHeart Media studios to take a deep dive into media habits. On this episode, joining Creative Director and host Craig Israel is the President of the North Ohio Region of iHeartMedia Markets Group, Keith Hotchkiss, Vice President and Territory Manager for the Lamar Advertising Company, Tom Fahey and from thunder::tech, Account Services Group Manager and media specialist, JP Krainz to talk about changing media habits, specifically how media companies are adapting to the new consumption habits of today’s consumers.

    Read The Full Post
  • Episode 111 - Tourism’s Impact on Marketing

    Tourism is a driving factor for the economy and marketing. On this episode, joining Creative Director and host Craig Israel is Matt MacLaren, Director of TourismOhio and Joe Hicks, Account Services Group Manager, at thunder::tech, to talk about how tourism and marketing impact each other.

    Read The Full Post
Sign up for our monthly marketing newsletters