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Recent Posts for: advertising
  • Episode 107 - Trends Summer Reader 2019: State of Retail

    One of the five-part series of podcasts connected to our 2019 Trends Summer Reader publication.On this episode, joining host, Craig Israel via Skype is Kristine Buyers, Creative Services Team Lead for National Food Group. Kristine breaks down how National Food Group (NFG) got started selling B2C on Amazon and QVC after building a trusted brand through wholesale food distribution to K-12, correctional facilities, healthcare organizations, colleges and universities.

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  • It’s All in the Mix

    Embrace diversified sales channels to connect with shoppers where and when they are ready to buy. 

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  • Episode 106 - Trends Summer Reader 2019: Video Content Strategy (Hero, Hub, Help)

    On this episode, joining Creative Director and host Craig Israel, is Matt Stevens, Managing Producer of thirtysix::thirtyfive studios, thunder::tech's in-house production studio. The duo break down the components of the "Hero, Hub, Help" concept and explain why a robust video strategy framework is vital to reach your audience both more effectively and efficiently.

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  • Episode 104 - Trends Summer Reader 2019: Trade Shows in a Digital World

    One of the five-part series of podcasts connected to our 2019 Trends Summer Reader publication. On this episode, joining host, Craig Israel in the studio are thunder::tech team members, Dan Lyons and Madeline Hoyle to break down new executions from digital assets before the show and bringing digital assets to the physical environment, such as AI and VR.

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