Your go-to source for the latest marketing trends From industry news and marketing innovations to the occasional gossip column, hear what our team has to say.
Search Options
Blog Search
Sign up for our marketing newsletters
Recent Posts for: web design and development
  • Episode 113 - Marketing Automation 101: Part 1

    Part 1 of a 2-part series on Marketing Automation. On this episode, joining Creative Director and host Craig Israel is thunder::tech’s Marketing Automation Coordinator, Tracy Devlin and Support Team Lead, Nate Ward to talk about marketing automation; what it is, how marketers can use it and what size platform is right for you. 

    Read The Full Post
  • Making Your Next Content Management System (CMS) Decision Easier

    We like to say that most CMS platforms share about 80% of the same features and functions for any standard use case. It’s the remaining 20% of the features that will typically separate one CMS from others for unique organizations. 

    Read The Full Post
  • DXP vs. CMS Explained

    You don’t have a DXP?   
    Man, how in the world are you going to manage your CX to improve your one-on-one UX for each customer and increase ROI? 

    DXP? CX? UX? Yeah, we’re making a point with all those acronyms. Teaser, everything in your website strategy is tied together and it can be overwhelming. Wouldn’t it be nice if more systems were really tied together though? That’s why we’re talking about DXPs more as of recently. So let’s start at the top and learn what a DXP can do, why you’d need one for a business and what to do if it’s time to transition. Let’s get started. 

    Read The Full Post
  • Marketing Strategies for E-commerce Websites

    Structuring, building and launching an e-commerce business is a huge investment and one that should be maintained frequently to not only bring new customers, but also keep current customers invested. Whether you are just launching an e-commerce website or you’ve reached the point of maintaining your customer base, staying up to date on marketing trends for your e-commerce business is important.

    Read The Full Post
Sign up for our monthly marketing newsletters