Trends Volume 9: Preparing Your Brand for a Digital Transformation

One of the six-part series of podcasts connected to our 2018 Trends publication. It’s not enough to “do digital.” The most forward-thinking organizations live and breathe digital. thunder::tech President Jason Therrien and Senior Director of Development Bruce Williams break down what digital transformation means, why strategy is the driver behind digital evolution, and how an organization can evolve its communications, systems and processes to better serve the customer.
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