Episode 115 - Advertising on Google

On this episode, joining Creative Director and host Craig Israel is thunder::tech’s Optimization Specialist, Michael Laskowski to talk about Google ads. They dive deep into how targeting works for PPC, display ads and remarketing with the targeting of competition, key words or affinity categories.


    

We are builders for the connected age—using data, pixels, paper and creativity as our raw materials to build towering brands, expansive digital experiences and resonate messaging. Our newest agency reel showcases how we integrate great work, customer service, innovation and education into every project to construct a strong foundation for what comes next. Social media, e-commerce, print campaigns, creative strategy, outdoor advertising, video, animation… we’ve built it all! Take off your hardhat, settle back and click play.

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