Our latest Marketing Trends has landed. Download Artificial Intelligence: Marketing's New Superpower now!
SERVICES EXPERIENCE INDUSTRIES BLOG & NEWS ABOUT US CONTACT US
search thundertech.com
SERVICES EXPERIENCE INDUSTRIES BLOG & NEWS ABOUT US CONTACT US
888.321.8422
Cleveland Detroit Chicago

Paid Search Strategist

Leadership History Partners Careers
< back to careers

Howdy! thunder::tech is an integrated marketing agency headquartered in Cleveland, Ohio. We’re searching for a Paid Search Strategist with experience in SEM to join our growing Digital Marketing & Communications Department. The Paid Search Strategist will report directly to the Performance Marketing Manager. This is not an entry-level position.
 

Minimum Qualifications:

  • Bachelors degree in marketing, communications, media, business, or a related field
  • 3+ years in a paid search marketing role, either agency or client-side
  • 3+ years of experience using Google Analytics (or similar analytics platform) to track & measure campaign performance
  • Expertise in paid search self-service platforms (i.e. Google Ads, Microsoft Ad Center)
  • Experience with Moz, SEMRush, Ahrefs or other search engine analysis platforms
  • Experience creating & delivering campaign reports to relevant stakeholders
  • Ability to work both independently and in a cross-functional team environment  
  • A detail-oriented mindset, focused on driving results and analyzing data to gain insights and opportunities for growth


Preferred Qualifications:

  • 2+ years of Search Engine Optimization (SEO) experience, and strong understanding of how paid search & organic search can be used in tandem to deliver results
  • 1+ years of using Google Tag Manager and implementing tags & events
  • Google Ads and Google Analytics Certification
  • Experience using Google Analytics 4 (GA4)
  • Experience with Meta Business Manager, LinkedIn Business Manager and other social media advertising platforms


Responsibilities:

  • Expect and enjoy a fast-paced environment with a can-do, collaborative atmosphere
  • This role will be responsible for helping to oversee, execute, and optimize paid search, paid social and other advertising strategies meeting KPI’s with defined success metrics and measurable ROI
  • Bid management within paid search and social media platforms
  • Campaign creation and deployment
  • Keyword research and development
  • Reporting and monitoring campaign performance and results
  • Ad writing, including copy optimization and A/B testing
  • Working with clients in various industries including, but not limited to: industrial manufacturing, B to B, eCommerce, travel and tourism, non-profit and higher education
  • Collaborating with content writers and creative design to deploy first-rate digital content
  • Provide thorough analysis of paid search campaigns via bid management and reporting tools to ensure each is meeting its KPI and ROI objectives
  • Prepare weekly and monthly reports on paid search and paid social campaign performance
  • Conduct audits for both paid social and paid search clients


Perks & Benefits

We provide many perks & benefits that support our team members with their health, continued education, and home life. As we migrate this new norm, we are always evolving, and believe that it is important to continue to grow our list of benefits to provide our team members with all they need to succeed.

Hybrid Work Atmosphere (Remote/In Office), Work From Anywhere, Flexible Work Schedule, Medical, Dental, Rx and Vision Insurance, Long-term Disability, Short-Term Disability, Paid Maternity/Paternity Leave, Life Insurance, 401K + Match Eligibility and Anniversary Recognition with Yearly Incentive.

Vacation Time, Sick Time, Mental Health Days, Manager Discretion “Bonus” Days, "Summer Fridays", Pet Bereavement Days, 10 Paid Holidays, Including St. Patrick’s Day, and Paid Day Off For Your Birthday and Work Anniversary. *When you add it all together, this equates to working 11 out of 12 months of the year!

Mentoring Opportunities, Employee Membership Enrollments, Agency Lunch & Learn Sessions and more.

On-Site Gym, On-Site and Fully-covered Virtual Personal Training and HarvestOwl Healthy Lunch Subsidy.

Holiday Party, Annual St. Patrick's Day Get Together, Summer Cleveland Guardians Games, Team-Building Activities, t::t Book Club, Softball and Volleyball Leagues and many Philanthropic Opportunities.

Ready to join our t::team?

Let's discuss your options and the best way to help you thrive in our culture
services about us experience contact us blog & news careers
thunder::tech Integrated Marketing for a Connected World our offices | 888.321.8422
Join 5,000+ other marketers receiving monthly marketing trends
Stay Connected
thunder::tech 888.321.8422 Integrated Marketing for a Connected World | our offices
© 2023 thundertech.com. All Rights Reserved. | Privacy Policy