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  • Managing Marketers in the Travel and Tourism Industry

    Summer break has come to an end for most, and whether you got out of the city, county, state, country, (probably not the world, but maybe!), we all experience some type of travel or tourism through the season. However, have you ever thought to yourself what these travel/tourism hot spots do to properly market themselves to the people?

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  • Episode 110 - Sports Technology and how it is Shaping the Future

    Ever wonder how sports teams can get those instant replays up on social media so fast? On this episode, joining Creative Director and host Craig Israel is Madison Letizia, Director of Communications at thunder::tech and Brandon Jirousek, VP of Digital and Web Services for the Cleveland Cavaliers, to talk about the behind the scenes technology and innovative new marketing approaches. 

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  • The Deadly Sins in Graphic Design: Graphic Design Faux Pas

    Graphic design is a profession that embodies skill and precision in order to effectively communicate. This requires strict guidelines and standards that go into turning our work into a success for our clients. Any mistakes or oversights can potentially damage their visual brand, their message or worse, the overall image of the company. It sounds extreme, but a few sloppy habits can fundamentally change everything.

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  • Episode 109 - Creative Faux Pas: Creative Crimes You Shouldn’t Commit

    When it comes to creative design, there are tips and tricks, but there are creative crimes you shouldn’t be committing. Creative crimes could be using the wrong typeface or too many together or leading spacing. On this episode, joining Creative Director and host Craig Israel is Joe Cola, Art Director, to break down which crimes are punishable by eraser (or delete button.) 

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