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  • Impact of the FTC Violation Fine for YouTube and Advertising

    Do you have kids or know a child between the ages of three and 10? Well, chances are you have heard of the insanely popular YouTube channels Ryan ToyReview or Cocomelon – Nursery Rhymes. Channels like these have tens of millions of subscribers and even more monthly views.

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  • Episode 112 - Opportunities through Changing Media Habits

    thunder::cast took a field trip for this recording! We headed out to the iHeart Media studios to take a deep dive into media habits. On this episode, joining Creative Director and host Craig Israel is the President of the North Ohio Region of iHeartMedia Markets Group, Keith Hotchkiss, Vice President and Territory Manager for the Lamar Advertising Company, Tom Fahey and from thunder::tech, Account Services Group Manager and media specialist, JP Krainz to talk about changing media habits, specifically how media companies are adapting to the new consumption habits of today’s consumers.

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  • 4 Crucial Key Points to Building and Maintaining Client Relations

    Client relations is a topic that tends to get lost in the midst of articles that describe ways to increase social media followers, signing a 6-figure project, how to grow your brand overnight and so on, but how do you build on those relationships that help establish the foundation for your brand?
    Here are the 4 key points to help you navigate the waters with your customers/clients.

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  • Episode 111 - Tourism’s Impact on Marketing

    Tourism is a driving factor for the economy and marketing. On this episode, joining Creative Director and host Craig Israel is Matt MacLaren, Director of TourismOhio and Joe Hicks, Account Services Group Manager, at thunder::tech, to talk about how tourism and marketing impact each other.

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