Blog

Public relations (PR)—it’s an industry that has gone through many trials and tribulations throughout its lifespan, continuously being mistaken for something it isn’t. But while backlash and banter have tried to knock it down, PR has always come back swinging, proving to the world how powerful and malleable of an industry it really is.

Break out the party hats and noise makers, because we have a lot to celebrate! On this episode of thunder::cast, we’re marking a big milestone in thunder::tech’s history – 1,000 blog posts! To mark this monumental content achievement, Craig is joined in the studio by Kelly McGuire, Market Development Manager, and Madison Letizia, Communications Department Manager, to discuss our blog writing process and approach, lessons learned and so much more! 

On this episode of thunder::cast, we’re discussing research, the voice-of-the-customer, consumer insights and how this information can help brands better understand their audiences. Listen in and thunder::cast host, Craig Israel, and Jeff Hyde, Managing Director of Ideas in Focus, discuss how middle market companies can get started with consumer research. 

Working in the web development field, you get hands-on experience with products called content management systems, usually abbreviated as CMSs. They are handy applications that give the administrators and editors of websites easy ways to publish content and manage users. These systems all have their own strengths and weakness, especially when it comes to the big, important and potentially expensive topic: security.