Episode 97- Hero Hub Help

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  • 3/7/2019
    Want to learn more on how to create a video strategy and get more content to your viewers? On this episode, joining Creative Director and host Craig Israel is Matt Stevens, Managing Producer of thirtysix::thirtyfive, thunder::tech's in-house production studio to break down section of the Hero, Hub, Help concept and why it’s important to have a distribution strategy for your content. 

    What You’ll Learn in This Episode

    • The Hero, Hub, Help Concept 
    • Why strategy is important
    • How you can make the most of your content 

    Episode Quotables 

    “The way people discover hero videos is typically it's pushed out by the company the customers. 
    Through a newsletter, social media or paid media.”  
    “The goal here is to try to figure out a strategy where you’re regularly pushing out content.”
     “Google also has a cleverly named philosophy for promoting your videos. I think you’re talking about the bite, snack, meal, concept”

    Episode Resources

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