Blog

Timing is everything, especially in today’s ever-shifting market, and you only get one chance to make a big impression. How do you know when is the right time to undergo a rebrand? And, maybe more importantly, when is the wrong time for a brand overhaul?

At thunder::tech we’ve worked on more branding projects than we can compile together. We certainly don’t doubt our abilities to create strong logos, detailed visual standards and powerful messaging. Once we have a great foundation, we love kicking a brand into high gear with Environmental Graphic Design , or in short, EGD. This service is often new to our clients, but the possibilities it provides to take their brand to the next level are limitless.

Integrated marketing has moved past a buzzword thrown around at industry conferences and has evolved into a viable agency marketing model due to the need for increased speed, integration of skill sets and a lack of client side resources. However, it is a term that needs more clarification about its complex definition, especially on the agency side.

The process of making continuous improvements is important for any consumer facing product, websites included. If you’re sick of blowing up and rebuilding your site every time you feel dissatisfied with it, why not try an iterative design process?