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The term performance marketing, or performance-based marketing, has been around for over a decade, but the concept and meaning behind it has drastically changed, especially over the past few years. Here's our definition of performance marketing and how you can use it to your advantage.

Looking to hit page one with your content? These tools and tips can help you better understand the algorithm and improve your SEO ranking on Google over time.

Do you ever wonder how many hours of video are watched on YouTube each day? According to an article from Brandwatch, we as users, watch over 1 billion hours of video on YouTube daily. That’s approximately 60 billion minutes. To put that in perspective, there are 1,440 minutes per day… that’s crazy!

Get the inside scoop on what to expect throughout your website journey, what you should have on hand before you start and exactly what it will take to get from Point A to Point B.