Search Engine Optimization Specialist

cleveland marketing agency search engine optimization specialist

thunder::tech is seeking a Search Engine Optimization Specialist who has experience in search engine optimization, pay-per-click advertising, content creation, analytics and digital marketing. Our Cleveland-based Optimization Team is growing and looking for a talented, hands-on individual to strategically execute marketing campaigns and projects on behalf of our clients and to excel in a fast-paced agency environment.
thunder::tech’s Optimization Team is part of our Communications Department. Teammates work side-by-side with social media, content creation and marketing automation team members to develop and execute dynamic marketing strategies. Some of the day-to-day functions for our team include strategic and optimized website setup, SEO maintenance, PPC campaign creation and execution, metric reporting and analyzing, and the occasional pumpkin carving competition. In an increasingly competitive marketplace, we believe keywords and rankings are merely pieces of the puzzle for brands. Authority rules, content is still king and data shows us the way.
Discussion, debate and the occasional game of hangman are all part of the daily life of a Communications Department team member. You’ll be expected to write on the walls and participate in conversations about who is the best cartoon character from your childhood and which new Cleveland restaurant is the best. With offices in both Chicago and Detroit, we’re looking to grow our Cleveland headquarters t::team. Think you’re up for the challenge?
Specific Responsibilities:
  • Become an expert at integrated marketing tactics including, search engine optimization, pay-per-click advertising, remarketing, website updates, blogging, e-book/white paper/video content creation, email marketing and others
  • Take the lead on researching, analyzing and making recommendations for current and potential clients’ website or campaign optimization efforts
  • Create monthly performance reports to highlight wins, areas of improvement and recommendations for future programs
  • Become the resident expert on your clients’ industries and marketing strategies
  • Contribute to client and internal content development
  • Collaborate with team members to push on going strategic plans to the next level
  • Continually stay on top of integrated and digital marketing trends and industry advancements, and share trends with the team (sometimes around the kegerator)
  • Bring a unique perspective and attitude, have fun collaborating, and make some awesome friends
Expertise and Education Required:
  • 1-3 years of full-time experience with examples of commercial work
  • Associate or Bachelor degree in marketing, communications or related field
  • Proficient in Google Analytics and Adwords (Tag Manager is a plus!)
  • Certifications are a plus!
  • Interest or passion for digital marketing
  • Excellent organizational skills, attention to detail and takes pride in work
  • Outstanding verbal, written and interpersonal skills
  • Experience with email service providers and/or marketing automation platforms (MailChimp, HubSpot, Act-On, Emma)
  • Certifications are a plus!
Required Skill:
  • Working knowledge of search engine optimization, pay-per-click and remarketing advertising
  • Hands-on marketing platform experience (Google Analytics, Adwords, HubSpot, Pardot, etc.)
  • Proficiency in Microsoft Office (especially Excel) and Google Docs
  • Very strong attention to detail and ability to independently manage projects
  • Tenacious belief in hitting deadlines and meeting commitments
  • Solid work ethic with a positive and enthusiastic attitude
  • Demonstrated ability to think creatively based on client requirements
  • Strong communicator with excellent customer service and relationship building skills
  • Basic knowledge of email marketing best practices and CAN-SPAM compliance
  • Great writing skills and storytelling abilities
  • Proficiency in blogging platforms and/or content management systems
Competitive Benefits:
  • Medical, Dental and Vision Insurance
  • Long-term Disability
  • Life Insurance
  • 401k Eligibility
  • Vacation and Sick Time
  • 10 Paid Holidays, Including St. Patrick’s Day
  • Continuing Education Cycle/Mentoring Opportunities
  • Company Functions/Happy Hours
  • Friday “Beer::30”
  • LunchOwl
  • Additional Perks
Sound good? Send us your resume and a link to your online portfolio via this short form and we’ll check out your stuff.
All information submitted will be used only by thunder::tech.

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