Is media ad buying changing?
The NBC/Netflix grudge match and how ad blocking may affect the future of advertising.
In this episode, the thunder::tech team discusses how the media ad-buying landscape is changing and what factors are effecting that change. We also dig down on the topic of ad blocking. Is there a reason to be concerned? Should you change your online ad strategy? Are there benefits to ad blocking for the advertisers? We’ll give you our two cents.