SERVICES EXPERIENCE INDUSTRIES BLOG & NEWS CONTACT US ABOUT US TRENDS 17
search thundertech.com
SERVICES EXPERIENCE INDUSTRIES BLOG & NEWS ABOUT US CONTACT US TRENDS 17
888.321.8422
Cleveland Detroit Chicago

The Landscape Podcast

A conversation with Crain's on the future of integrated marketing

One of our favorite things is to pass on our expertise, to share our experiences and insights and to educate those around us. And when an opportunity arises to do so, we, of course, jump on it. Our president, Jason Therrien, sat down with Dan Polletta from Crain’s Cleveland Landscape podcast to discuss the evolution of marketing, especially while navigating the currently fragmented state of the world.  

The conversation begins with a fundamental part of thunder::tech’s ethos: integrated marketing. Jason shares how we’re seeing it evolve to connect the online and offline worlds. Commercials are no longer just filmed for a tv slot but created so the video can be streamed, posted to YouTube or added as a Reel on social media.  
"Nothing goes and dies completely; it evolves and changes." - Jason Therrien

Additionally, content deployment is changing daily, and with consumers’ attention becoming scarce, strategies must either evolve with the world or die. In the episode, Jason shares his advice on how to differentiate your brand from the competition and capture your consumer’s attention by discussing some of our client work. 

The conversation continues as Jason answers questions about our company’s acquisition of a New York firm, Silent Partners, how to define your organization’s brand and what’s going on with social media. But for those answers, you’re just going to have to take a listen for yourself! 

 

View Previous Item 3 Paid Search Metrics to Watch ::
See All Posts
View Next Item Movers & Shakers: Chapter Two ::
See All Posts

Related Blog & News

7 Ways You Can Use AI in Video Production

Blog | May 05, 2025

Award-Winning Digital Marketing & Design at thunder::tech

Blog | Apr 23, 2025

How Video SEO Boosts Rankings: Does Video Really Help SEO?

Blog | Mar 13, 2025

Package Design and Consumer Behavior

Blog | Feb 10, 2025

Ready to talk? We're here for you

Let's discuss your options and the best way to help you win
thunder::tech making brands boom. our office | 888.321.8422

Services

Web Design & Development Digital Marketing Communications Visual Design Brand Strategy Advertising User Experience Video & Multimedia

Industries

Destination & Hospitality Manufacturing & Industrial Professional Services Food & Beverage Consumer Products & Retail Education Automotive & Mobility

Experience

Growing Destination Marketing Enhancing Brand and Web Experiences Propelling Successful Social Campaigns View All Case Studies
Blog & News About Us Careers Contact Us
Join 5,000+ other marketers receiving monthly marketing trends
Stay Connected
thunder::tech 888.321.8422 making brands boom. | our offices
© 2025 thundertech.com. All Rights Reserved. | Privacy Policy