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Client Feature: Cleveland Clinic Laboratories

Website upgrades and redesigns

thunder::tech has a long-standing relationship with Cleveland Clinic Laboratories, reaching back to 2018. A key focus has always been on frequent upgrades and  continuous improvements of their website's overall experience. Our Web Development team has made feature updates big and small and recently launched an entire redesign of the search system; here's their journey.
 

Let’s get technical 

Built on WordPress, we placed the site behind a Sucuri firewall and utilized load-balancing servers and AWS configuration to ensure the site would pass Cleveland Clinic Foundations testing standards. As a nationally recognized healthcare system, it was imperative that the new website matched Cleveland Clinic Foundation’s brand and fit seamlessly in with their other sites.

A critical portion of the project included optimizing an application and search function for external healthcare providers. With the site directly impacting patient care, medical professionals needed easy access to it at all times of the day. This meant updates had to happen quickly and at designated times to avoid conflict with patient care. 

Cleveland Clinic Lab’s old search function scoured the entire website, resulting in many irrelevant search results for site users to sift through, making searching the site inefficient, frustrating and time-consuming. We divided the search function into three parts to solve this problem: Test Directory, Site and Supplies. Now site users can easily customize their search to get more accurate results quicker.
 

We also optimized the search algorithm to improve search speed over multiple fields of data. Each result is now weighted to determine the order they show up on the return. Overall, this new function leads to more relevant results and a better user experience for their customers. 

Aside from those more extensive projects, our Web Development team updated many other features to optimize CCL’s website for a more effortless user experience! 
 
Old vs New CCL homepages
 

What Cleveland Clinic had to say

Throughout this process, thunder::tech has been proactive, responsive, creative and thorough in their approach: any time I contacted the team, I received a response almost immediately. In addition, the collaborative approach has been unmatched - I rest easy knowing that whenever something arises, I'm in good hands, no matter the request. 
 
It's been a long road, but we've finally launched our new website. As a result, we see increased traffic and engagement, and users have remarked on how much easier it is to navigate and interact with our website. I'm excited to see what the future holds as this platform continues to grow. 

 

Katelyn LeGros 

Cleveland Clinic Laboratories 
 

Takeaways from this project

Our team is flexible and committed to maintaining positive relationships with our clients.  We'd be lying if we said we never encountered any challenges during the process, but challenges push us to achieve our best. Whether it be personnel changes, software updates or implementing new processes. Through it all, we’re looking out for our client's best interests.  
 

No man left behind 

We’re not here to overwhelm or confuse. Web Development projects can get technical fast, and getting lost in the acronyms and lingo is easy. But we won’t leave you behind! Our developers boil any topic down so every stakeholder can understand what we’re doing and how we’re doing it, and even learn something new along the way.  

We’re so proud of our Web Development team and what they accomplished!   

Looking for help with your website? Our Web Development Team is here to help! Let’s chat.  

 

About the Author

Gabriella Caldwell is a Digital Marketing Strategist at thunder::tech. Outside of the office she can be found in a ceramics studio sculpting away, or visiting local art galleries.

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